Content Writer

Job Description

  • We are looking for motivated, intelligent and innovative Content Writers for full-time positions.
  • Ability to understand creative brief/requirements of Digital Agencies and Brands, and conceptualize, develop and execute brand campaigns that integrate seamlessly with clients' marketing & communication strategy.
  • Ability to work across all business verticals and develop work against any and all platforms and channels.
  • Be hands-on and also lead copywriting efforts on various social & digital initiatives.
  • Bringing creative ideas, content, and concepts to life.
  • Present work to Creative Director, clients, and colleagues.
  • Be able to brainstorm, collaborate and work with designers, digital marketers, and web development teams.
  • Be open and willing to travel across major cities in India to meet clients.

Duties

  • Writing articles, blogs, press releases, technical content and web content.
  • Writing social media posts, meta-descriptions, business listings and classifieds.
  • Must be able to conduct thorough research and write good quality content.
  • Assuring web content is user-friendly and keyword optimized for SEO benefit.

Skills Required

  • B-Tech/BCA/BA/MA/Mass Communication, Preference-English Hons.
  • Excellent oral and written communication skills.
  • Copywriting, creative writing, quirky copywriting, visualization, Advertising, Direct Marketing, Marketing Strategy, Social Media Marketing.
  • Handle creative writing independently, and assist in visualization.
  • Create, develop & manage original content for online and offline channels that include but are not limited to Ads, Brochures, Websites, Newsletters, Outdoors & Social Media.
  • Copy-edit & proof read content for quality, grammar.
  • Coordinate with the client-servicing team, and interpreting client briefs.
  • Work in sync with the Art Director, and the rest of the team.
  • Clearly understand the target audience, brand positioning and competition.
  • Update digital media with creative & timely content. Make edits as per the client or reporting managers feedback.
  • Oversee campaigns from conceptualization to final execution.
  • Work on multiple campaigns with tight deadlines.
  • Staying updated with popular culture and trends. Monitoring the effectiveness of advertising campaigns, post release.
  • Excellent English communication skills - both verbal and written.

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